With only four months to go until the theatrical release of Disney and Lucasfilm’s second Star Wars Anthology film Solo: A Star Wars Story, fans are still waiting patiently to see a trailer (or any marketing material) for the upcoming prequel story. Star Wars: The Last Jedi has clearly been the priority for the studio over the last year and it’s likely that Disney didn’t want Solo to take the spotlight off of the recent main saga episode, but at the same time Solo‘s May release draws closer and closer and for the film to have had no official promotion whatsoever seems a little odd. However, it now looks as though the movie’s first trailer is finally on the way.
Rumours had pointed to Lucasfilm putting out some material for Solo in January but now having crossed into February it’s clear those stirrings were nothing more than just that. Thankfully, though, it’s now becoming clear that the new month will indeed see the launch of the film’s marketing campaign. In recent news, reports have indicated that fans could expect to see a Solo Spot during this weekend’s Super Bowl LII event, although nothing has been confirmed by the studio at this point. What does seem most likely, however, is that we will see a trailer for the upcoming title released shortly after the Super Bowl.
Thanks to Star Wars Explained, a screenshot of GMA‘s ticket requesting site (shown below) indicates that the first trailer for Solo will be airing on Monday, February 5th, and will not doubt be appearing online shortly afterwards. GMA has now removed the exclusive trailer tease from the post most likely due to having spilled the details before Lucasfilm wanted the public to know:
Putting two and two together, could the Mouse House be planning to tease the Monday trailer with a Super Bowl Spot beforehand? It seems quite possible and with the film’s official reveal arriving this late in the day it would make a lot of sense for Disney to get the movie in front of as many faces as possible, which the Super Bowl provides the opportunity for. 111.3 million viewers in the U.S. alone tuned in to last year’s game so it’s a guarantee that the event will provide the perfect playing field for Solo to make its presence known.
While Solo‘s competitors, namely Mission: Impossible Fallout and Jurassic World: Fallen Kingdom, will be making there mark during the Super Bowl commercial breaks too, none will be more avidly watched than a spot for a new Star Wars film, specially with the public having seen nothing of the movie so far and it’s well documented production woes such as the firing of original directors Phil Lord and Chris Miller. Will the footage live up to the excitement? It’s all to play for.
Solo: A Star Wars Story flies into theatres May..